SOCIAL MEDIA PLATFORMS HAVE POLARISED/ UNITED OUR WORLD

While in the midst of a worsening pandemic in India I am seeing the worst side and the best side of social media. In our school alumni group I found there is very strong polarisation for and against political points of views. This is true globally we saw the same recently in the US . We see different flavours of the same across the world. … Continue reading SOCIAL MEDIA PLATFORMS HAVE POLARISED/ UNITED OUR WORLD

WHEN THERE IS GLOOM, CAN A STORY SPARK HOPE

It was this very question that got me to start Heroes of India YouTube channel. Global pandemic had been announced. The world was locked down. There was uncertainty, gloom. The storyteller in me wanted to change the narrative. With stories of hope , of real heroes. Those who did not walk away. Those who chose to make a real difference in our world. I wanted … Continue reading WHEN THERE IS GLOOM, CAN A STORY SPARK HOPE

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WHEN EVERYONE IS SELLING , TELL A STORY

As consumers when we get on any social media platform we find it filled with Advertising. Everyone seems to be selling something. We as consumers are identified by various data points stored on us by the platform, maybe thousands , some even we may not be aware of. The trail we leave behind on the digital world is monitored. Algorithms try figure out what we … Continue reading WHEN EVERYONE IS SELLING , TELL A STORY

EVERY ORGANISATION HAS MANY STORIES , TELL YOUR STORIES

Organisation cultures are built around stories,founders have stories, organisations have stories,employees have stories, clients have storiescommunities you work in have stories, there are stories around work you do , impact you make in the world. Tell your stories , because stories cut through communication clutter , stories touch hearts , stories are remembered and stories are passed on . Stories mean business. Organisations don’t buy … Continue reading EVERY ORGANISATION HAS MANY STORIES , TELL YOUR STORIES